The dropshipping business is becoming very popular, especially the dropshipping lingerie. Because lingerie is a must-have accessory for almost every woman, and the demand for lingerie has also maintained a high-speed growth, it is a profitable niche for dropshipping lingerie.
This article will explain why you should sell underwear through dropshipping, how to get started, and how to find the right supplier.
Table of Contents
What is dropshipping?
Dropshipping has been an emerging retail model in the last two years. According to grand view search, the global direct sales market will be $225.99 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 23.4% from 2023 to 2030.
In this model, retailers will not need to keep inventory for the products they sell. When an order is received from a customer, the store buys directly from a third-party supplier who delivers the goods to the consumer.
This means that you as a retailer will be able to avoid many of the costs and risks associated with stocking merchandise, such as warehouse rental fees, inventory management fees, packing fees, and the risks associated with slow-moving merchandise.
This is a great option for entrepreneurs who want to start a business with low or no cost. Because this model allows entrepreneurs to focus more on the more critical parts of product marketing, market research, etc. This is the reason why dropshipping is becoming more and more popular.
Dropshipping is indeed a very popular and almost perfect model for starting a business, but it requires complete reliance on third-party suppliers to guarantee the quality of the goods, shipping time, etc. This means that one is not able to find the right suppliers. This means that your own ability to find the right suppliers will determine whether your business is sustainable or profitable.
At the same time, dropshipping is not suitable for all niches. Dropshipping is not appropriate for highly competitive places or the need to build complete trust with consumers—for example, high-value or luxury goods, large or bulky items, perishable goods, etc.
Why droshipping lingerie in 2023?
1、 The market is big enough. According to statista, the global lingerie size has reached $42 billion in 2020 and is expected to reach $78.66 billion by 2027.
2、 Demand is stable. According to Google Trends, data trends for lingerie have remained at a high level of popularity. According to the National Retail Federation, Americans spent an estimated $5.4 billion on lingerie in 2016. This is up from $3.9 billion in 1998 and is expected to reach $6.1 billion by 2020!!!
3、 Profits are huge. The average cost of buying a sexy lingerie is $2-7, but the sales price range is maintained at $20-40, or even higher. According to oberlo’s data, the average profit margin of droshipping lingerie products is 40-60%!
4、 Avoid inventory risks and costs. Traditional lingerie retailers need to prepare a large amount of inventory. Because a lingerie will have an average of 3 colors and sizes, which means that a lingerie product needs to have at least 9 SKUs. this means that traditional retailers need to manage a lot of inventory, and you will save a lot of money.
5、 Keep up to date with hot styles. Customers are looking for more personalized and unique products! Listen to droshipping lingerie you can update the hot products in your target market in time.
6、 Low shipping costs. In the US for example, the shipping cost of a piece of lingerie is about $3-$4, and the shipping time is 5-10 business days. This means that even if your price includes shipping, you can still make a good profit.
What kind of lingerie to sell by dropshippinig?
1、Bra and panty sets: Many women want to find matching bras and panties so they don’t need to worry about matching. Offering bra and panty sets can also increase your unit price and profit.
2、bodysuit: bodysuit is a very popular style of lingerie since the 1950s, perfect for women who want to show off their body curves.
3、teddysuit: teddysuit is similar to the bodysuit style, the difference is usually teddysuit will be in the ruffle or similar to trim.
4、bustiers: bustier is a fashion staple for centuries, you can imagine it as a combination of bra and corset. It can give you a sexier line and make your breasts more voluptuous.
5、 badydoll: They are usually made of sheer mesh or lace and look like a nightgown. This is a secret weapon for couples or couples to increase their feelings at night, and in recent years, is becoming more popular.
6、chemise: it is more conservative than badydoll, in the design and choice of materials more focused on comfort, but generally the chest will be designed to be more attractive.
7、 harness lingerie: different from traditional lingerie, harness lingerie use straps or leather around the body and fix the breasts, sometimes with lace to make your body more sexy. Tell you a secret, there have been more and more lingerie brands to increase the design of this kind of lingerie input, you guess why?
8、 bodystocking: is a kind of nylon material through the textile technology made to cover the whole body of the stockings, and designed with a beautiful pattern, some will be set with rhinestones. bodystocking always makes the heart pounding, and is usually disposable.
9、pantyhose: pantyhose is a covering the top of the knee to the socks, made of thin and transparent nylon fabric, is a common female fashion items. Has a very high rate of repurchase.
10、 C string panty: C string panty can be seen as panty without waistband, more sexy and comfortable than ordinary panties.
11、 crotchless panty: It is different from ordinary panties in that it has no crotch, which is an extremely sexy design. crotchless panty can make the honeymoon time without hindrance!
12、lace panty: usually made with comfortable and transparent lace, it can be used in daily life and make women more confident.
13、 micro thong: micro thong is a low waist and a small and thin crotch made of thin and transparent material. It is often worn by women who want to show off their curves.
How To Find The Right Dropshipping Supplier
About 84% of e-commerce retailers say that getting a quality supplier is the biggest obstacle to dropshipping.
But many dropshippers don’t know how to pick a good dropshipping supplier, and here are a few characteristics of a good dropshipping supplier.
1. Quality products. Quality product possession is the prerequisite for everything to start. A good supplier should be able to provide high quality products that meet customer expectations.
One of the most direct ways is to ask for or buy samples from the supplier before formal cooperation.
2. Competitive pricing. You can get a competitive price from the supplier means you will have more competitive and more profit.
But a competitive price doesn’t mean the lowest price, because many suppliers will offer an attractive price in order to win the competition, but the quality is always miserable!
Remember, you can always find lower prices, but the more critical is the quality and service !!!
3. Fast shipping. Faster shipping to the customer is a very important ability! A good supplier should offer fast shipping options, and they should also be able to provide tracking information services to make it easy for you to keep track of the progress of each order.
4. Excellent customer service. The supplier should be able to provide customization services with a low enough starting order, such as custom logo, packaging, wash labels, etc. There should also be a responsive customer service team, who can answer and solve problems in a timely manner.
5. Flexible payment options. A good supplier should offer a variety of payment options, such as credit cards, PayPal and other online payment systems.
6. Reliable inventory management. A good supplier should ensure that they always have enough products in stock to meet your order requirements.
7. Timely style updates. Lingerie belongs to the fashion industry, and there are popular styles in every region every month. A good supplier should be able to update them in time according to market trends.
How to get droshiping lingerie suppliers?
In the previous topic, we discussed how to choose the right dropshipping lingere supplier, so now we will discuss where to find the best match for you.
1. through the retail platform, such as Aliexpress. this should be one of the most popular droshippinger channel to buy goods. Its advantage is that the price is cheap enough, the goods category is complete. But the problem is that the competition between merchants is fierce and the quality cannot be controlled. And the default standard logistics (the longest may take 2 months, and the high rate of lost items).
2. through the wholesale platform, such as alibaba. above the goods complete, strong sense of service merchants, the platform is also very responsible. But they are mainly for wholesale customers, shipping costs are very high, and each order will be charged a 2% handling fee.
3. through various dropshipping agents. These can be obtained by searching directly in Google or social media. They offer professional dropshipping services and can find the right supplier for you in China and provide the services you need. But they will have handling and service fees.
4. Serve directly with professional manufacturers who provide dropshipping lingerie service. They usually have consistent quality and suitable price, and offer a wide range of customized services with low starting order quantity and multiple shipping options. For example, greta sexy lingerie.
5.Contact with local wholesalers. There are some local wholesalers who may also offer dropshipping services, you can find them through their websites, social media or yellow pages URLs.
How to start a lingerie dropshipping online business
After you have found one or even some suitable dropshipping lingerie suppliers, all you need to do now is to build your store so that you can promote it and start making money.
You can create your own store in a number of ways:
1. Sign up for existing retail platforms, such as amazon, esty, etc. A study shows that more than one in three Amazon sellers through dropshipping to complete their orders.
2.Open your own website. With the development of science and technology, create a website of their own has been very easy, common service providers and shopify, woocommerce, Wix, etc., you almost just need to move your fingers to easily build their own website, of course, you can also hire a professional company to build a website for you.
3.Through social media. More and more entrepreneurs choose to open their own stores or groups on social media to sell their products, Facebook has allowed users to create online stores a few years ago.
These are a few of the most common ways to create an online business. It is important to note that you can use all of the above ways to sell your goods rather than one of them. For example, social media can not only close orders, but also drive traffic to your website, and Amazon has traffic rewards for orders from independent sites.
Important advice about dropshipping lingerie
After reading the above, I am sure you are already convinced that dropshipping lingerie is a very lucrative niche. But I still need to remind you of the following.
1. Do enough market research before you start. Every market is different, and you need to understand your market by all means.
2, determine your business model. Who do you need to sell your goods to? Through what way to sell them? What price can your customers accept?
3、Find a suitable supplier is a prerequisite for your success. dropshipping is a very dependent on the supplier model, you need to find a professional and willing to cooperate with your suppliers.
4, constantly update your products. lingerie is a fashion industry, you need to constantly update your style, which is very test the strength of your suppliers.
5, through a variety of channels to promote your business. Do not rely on a single publicity channel, but use all the channels you can use.
6, insist. Any industry will not be able to make enough money at the beginning. In fact, only about 10% of businesses are able to turn a profit in the first year, but that’s an amazing success rate for any other model!
Greta Lingerie- Professional Women Lingerie Dropshipping Supplier
If you are looking for the right supplier for your dropshipping business, then greta is the perfect choice for you! We will provide the following services.
1、One piece shipping. We will have over 3000+ different hot styles and enough stock.
2. Worldwide shipping. If you want to sell your goods to the world, we will provide global logistics, and provide a variety of logistics channels for you to choose.
3、Customized packaging and logo. if you want to develop your own brand, we will support you to customize logo, packaging, etc., and only one piece is needed.
4、7/24 hours one-to-one service. We will arrange a professional consultant to provide you with round-the-clock, full process service.
5、Send samples for free. If you want to check our quality or test the market, we will agree to send you a free sample!
6、Support return. If our goods can not satisfy your customers, we will arrange a refund for you!
If you want to know more about us, welcome to visit: About Us
If you have any questions, please feel free to contact us: Contact Us
Sources:
https://www.grandviewresearch.com/industry-analysis/dropshipping-market
https://www.statista.com/study/48859/apparel-report-underwear/
https://blog.shift4shop.com/can-dropshipping-be-profitable-check-these-key-statistics
https://www.cloudways.com/blog/dropshipping-failures-and-success-rate/